In a bold move that has both delighted fans and stirred controversy, Rihanna unveiled her third pregnancy with A$AP Rocky through a sultry Savage x Fenty lingerie campaign.
The 37-year-old singer and fashion mogul shared the news on Instagram, joking that she was "playing hide the baby bump" during the shoot.
The photos, featuring Rihanna in a mosaic floral lace set and bright orange sandals, were taken before her public pregnancy announcement at the 2025 Met Gala.
At the event, she showcased her baby bump in a bold blazer-skirt ensemble, confirming the news alongside partner A$AP Rocky.
While many praised Rihanna's confidence and style, others questioned the appropriateness of using a lingerie campaign to reveal a pregnancy.
Critics argue that it blurs the lines between personal milestones and marketing strategies.
However, supporters highlight Rihanna's history of challenging societal norms and embracing her body during pregnancy.
This isn't the first time Rihanna has used fashion to make a statement during pregnancy.
Her previous maternity looks have consistently pushed boundaries and redefined expectations.
With this latest reveal, she continues to spark conversations about motherhood, body image, and the intersection of personal and professional life.
What are your thoughts on Rihanna's unconventional pregnancy reveal?
Join the conversation and share your views below!
The 37-year-old singer and fashion mogul shared the news on Instagram, joking that she was "playing hide the baby bump" during the shoot.
The photos, featuring Rihanna in a mosaic floral lace set and bright orange sandals, were taken before her public pregnancy announcement at the 2025 Met Gala.
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| Credit: Rihanna/Facebook |
At the event, she showcased her baby bump in a bold blazer-skirt ensemble, confirming the news alongside partner A$AP Rocky.
While many praised Rihanna's confidence and style, others questioned the appropriateness of using a lingerie campaign to reveal a pregnancy.
Critics argue that it blurs the lines between personal milestones and marketing strategies.
However, supporters highlight Rihanna's history of challenging societal norms and embracing her body during pregnancy.
This isn't the first time Rihanna has used fashion to make a statement during pregnancy.
Her previous maternity looks have consistently pushed boundaries and redefined expectations.
With this latest reveal, she continues to spark conversations about motherhood, body image, and the intersection of personal and professional life.
What are your thoughts on Rihanna's unconventional pregnancy reveal?
Join the conversation and share your views below!
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