Cassie was just 19 when she was reportedly locked into a 10-album deal. Ten. For context, Beyoncé — Beyoncé — has released only eight solo studio albums in her entire, iconic career. Michael Jackson, the King of Pop, dropped ten over his entire life. Let that sink in.
So why was Cassie, a teenage newcomer, tied down to such an extreme contract?
Because this was never about nurturing talent. It was about control.
From the start, Diddy didn’t see Cassie as an artist. He saw her as property. That contract wasn’t a launchpad — it was a cage. A 10-album deal for a 19-year-old with one hit song isn’t standard. It’s strategic — predatory, even.
Cassie never got the freedom to grow or the support to thrive. She wasn’t allowed to fail, learn, or evolve like so many male artists are. And worse, she was allegedly manipulated and abused behind closed doors. The deal was just the beginning.
Diddy didn’t plan to let her go. Because letting her go meant losing power. And Cassie’s story isn’t just about music. It’s about how women — especially young Black women — are often silenced, shelved, and stripped of agency in the entertainment industry.
This wasn’t business. This was exploitation dressed up as opportunity.
Let that sink in.
So why was Cassie, a teenage newcomer, tied down to such an extreme contract?
Because this was never about nurturing talent. It was about control.
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| Credit: Cassie/Instagram |
From the start, Diddy didn’t see Cassie as an artist. He saw her as property. That contract wasn’t a launchpad — it was a cage. A 10-album deal for a 19-year-old with one hit song isn’t standard. It’s strategic — predatory, even.
Cassie never got the freedom to grow or the support to thrive. She wasn’t allowed to fail, learn, or evolve like so many male artists are. And worse, she was allegedly manipulated and abused behind closed doors. The deal was just the beginning.
Diddy didn’t plan to let her go. Because letting her go meant losing power. And Cassie’s story isn’t just about music. It’s about how women — especially young Black women — are often silenced, shelved, and stripped of agency in the entertainment industry.
This wasn’t business. This was exploitation dressed up as opportunity.
Let that sink in.
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